What is Texacta?
- A Proximity-based mobile marketing platform.
- Enables marketers to influenece shopping and buying behavior.
- Engages customers to visit physical retail locations.
- Manages and delivers relevant, timely and targeted text messages.
Applications
- Venue / Live Event
- Time / Day
- Seasonal / Holiday
- Weather Event
- New Product / Clearance
- Loyalty Program / Rewards
- Specials / Promos
Win-Win Value Proposition
For Customers:
- Timely, relevant offers
- Immediate Gratification
- Covenience
- 100% Double Opt-in
- Share with friends and family
For Marketers:
- Reach all U.S. mobile users (feature and smartphones)
- Influence Shopping / buying habits
- Drive foot traffic = more revenue
- No need to sacrifice margin
- Offer value, not just discounts
- Engage customers (retention)
- Social hooks = virility
- Launch / Enhance rewards program
- First-mover advantage
- Manufacturer / Reatiler Partnerships

